Privacy Policy

PRIVACY POLICY

Last Updated: April 21, 2026

1. Introduction

This website (the “Site”) provides real estate information, listings, and related services (the “Services”) operated by Oliver and Devinee Overton-Morgan (“we,” “us,” or “our”). We may use third-party service providers (“Service Providers”) to operate the Site, deliver IDX data, manage customer communications, and support marketing and analytics.

This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information in accordance with applicable United States privacy laws, including the California Consumer Privacy Act (CCPA/CPRA) and other state privacy regulations where applicable.

By using this Site, you consent to the practices described in this Privacy Policy.

2. Information We Collect

We collect personal information in the following ways:

a) Information You Provide

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Property preferences and search criteria
  • Messages submitted via forms, email, or chat

b) Information from Third Parties

We may receive information from:

  • MLS/IDX data providers
  • Public real estate records
  • Marketing and advertising partners
  • Social media platforms (if you interact with us)
  • Data enrichment providers

c) Automatic Information Collection

When you use the Site, we may automatically collect:

  • IP address
  • Device and browser information
  • Pages viewed and interactions
  • Time spent on pages
  • Approximate geographic location
  • Referral source

We use cookies, pixels, and similar tracking technologies.

3. How We Use Your Information

We use your personal information to:

  • Provide IDX property listings and real estate Services
  • Respond to inquiries and client requests
  • Operate, maintain, and improve the Site
  • Send property alerts and market updates (with consent where required)
  • Manage CRM records and client communication history
  • Conduct analytics and performance tracking
  • Personalize user experience and recommendations
  • Prevent fraud, security threats, and unauthorized access
  • Comply with legal obligations

4. CRM and Communication Data

We may store communication data including:

  • Emails and attachments
  • SMS/text messages (if applicable)
  • Call notes and interaction history
  • Engagement activity (opens, clicks, responses)

This data is used solely to manage client relationships and provide better service.

5. Sharing of Information

We do not sell personal information in the traditional sense.

However, we may share personal information with:

  • Service Providers (hosting, IDX providers, CRM systems, analytics tools)
  • MLS/real estate data providers (for IDX functionality)
  • Advertising partners (for targeted advertising and analytics, where permitted)
  • Professional advisors (legal, accounting, compliance)
  • Law enforcement or regulators when required by law
  • Business transfers (mergers, acquisitions, restructuring)

All third parties are required to protect personal information and use it only for authorized purposes.

6. Marketing Communications (TCPA & CAN-SPAM Compliance)

With your consent (where required), we may send:

  • Property alerts
  • Market updates
  • Open house notifications
  • Promotional emails and SMS messages

These messages may be sent via automated systems or AI-assisted tools.

Opt-Out Rights:

You may opt out at any time by:

  • Clicking “unsubscribe” in emails
  • Replying “STOP” to SMS messages
  • Contacting us directly

7. Cookies and Tracking Technologies

We use cookies and tracking tools to:

  • Improve site functionality
  • Analyze user behavior
  • Track marketing performance
  • Deliver personalized advertising

Third-party platforms (such as Google and Meta) may use cookies and pixels for advertising and analytics.

You may disable cookies through your browser settings.

8. Interest-Based Advertising

We may participate in interest-based advertising programs using platforms such as:

  • Google Ads
  • Meta (Facebook/Instagram)
  • Other ad networks

These platforms may collect data to show you relevant ads across websites and devices.

You may opt out using:

9. Artificial Intelligence (AI) Use

We may use AI technologies to:

  • Generate or enhance listing descriptions
  • Assist with email and SMS communications
  • Analyze user behavior and preferences
  • Improve marketing and property recommendations

AI-generated content may not always be accurate and should not be relied upon as legal, financial, or real estate advice without independent verification.

10. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no system is 100% secure, and we cannot guarantee absolute security.

11. Data Retention

We retain personal information as long as necessary to:

  • Provide Services
  • Maintain CRM records
  • Comply with legal obligations
  • Support business operations

When no longer needed, data is securely deleted or anonymized.

12. Your Privacy Rights (U.S. Residents)

Depending on your state (including California), you may have the right to:

  • Know what personal data we collect and how we use it
  • Request access to your personal information
  • Request correction of inaccurate data
  • Request deletion of personal information
  • Opt out of targeted advertising or “sharing” of data
  • Not be discriminated against for exercising privacy rights

To submit a request, contact us using the details below.

13. Do Not Track Signals

We do not currently respond to “Do Not Track” (DNT) browser signals.

14. Children’s Privacy

This Site is not intended for individuals under 18 years of age, and we do not knowingly collect personal information from minors.

15. Third-Party Links

The Site may include links to third-party websites. We are not responsible for their privacy practices.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

17. Contact Us

If you have questions about this Privacy Policy or your personal information, contact:

Oliver and Devinee Overton-Morgan
Email: broker@morganpropertysolutions.com